Key Account Management
Retaining clients is far more efficient and cost-effective than attaining new clients. A good account manager focuses on building strong relationships with customers by offering unique value proposition and defining a win-win strategy. Learn to create a formal process to successfully manage key accounts repeatedly and in the long run. Try out our extremely successful Key Account Management program to improve your B2B relationships.
What It Covers
The workshop will enable participants to…
Align to the long-term vision of the client
Create a formal process for key accounts
Successfully map and align with stakeholders in key accounts
Create customized solutions and offerings
Grow revenue from account by creating upsell and cross-sell opportunities
Move from being a vendor to strategic partner
Expected Outcome
This Key Account Management program will allow participants to form a stronger and long-lasting relationship with existing customers, improve conversion ratio and increase profitability.
What Our Clients Say
Excellent workshop, well designed to give a structure and processes about the channel recruitment, channel engagement and motivational techniques to build relationship with distributors. I feel it will improve my approach of working with channel partners.
The program content gives actionable and easy to implement concepts. Well-designed to address the challenges and highlighted the relevant data which provoke the thought process and lead to the intense discussion.
The workshop was extremely practical. Examples shared were very grounded and relatable. The concepts were simple and easy to implement.
It has been a wonderful experience with reference to improving myself on my sales skills, people management skills and makes a more confident person to go out in market and represent myself & the brand.
